Video storytelling for healthcare & life sciences

... a thoughtful, creative process that balanced care, sensitivity, and trust with exceptional storytelling skill. They took a complex, layered subject — proximal health — and gave it meaning... The reaction was immediate: surprise, emotion, and connection. 

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We had the pleasure of collaborating with Mathew and Journeyman Film Company on a deeply meaningful update to a story we had followed for over a decade. The original film about Donna had become an important teaching tool in our work around social determinants of health, and we were eager to explore what had happened in her life 13 years later.

Mathew invited us into a thoughtful, creative process that balanced care, sensitivity, and trust with exceptional storytelling skill. He took a complex, layered subject — proximal health — and gave it meaning through the story of Donna, bringing nuance, emotion, and clarity to something that can often be explored in ways that are abstract or academic. The result is a film that resonates powerfully with our students and colleagues, and continues to spark reflection and dialogue.

The story of Donna is not a simple one. It involves trauma and real resilience — and a life shaped by the kinds of social and structural challenges that too often remain invisible in health care education. From the very beginning, Mathew approached this update with patience, integrity, and deep respect for Donna as a person. He built a foundation of trust with her and with us over many months, which allowed the story to unfold honestly and powerfully.

Even across significant distance — our university is in Kansas, Mathew is in Halifax, and others in our group joined from across the US — the collaboration felt close and cohesive. We weren’t just partners; Mathew invited us to be part of a shared creative effort, participating together in detailed conversations about content, story structure, tone, and ethical responsibility. 

When we first showed the finished film to our students, the reaction was immediate: surprise, emotion, and connection. We knew it must be rare to follow up on a story like this with such continuity. And we felt privileged to experience such connection and care in the work process itself, the very things we were hoping to illuminate. The new film not only satisfied our long-held curiosity — it deepened our understanding and humanized themes we care most about.

Mathew and Journeyman have created something lasting, something that communicates at the highest levels of human connection. Their work shows that when a story is told with authenticity and courage, it is more than just a message — it can become a shared, indelible experience.

We are incredibly grateful.

—Dr. Paul Uhlig

Proximal Health Innovation & Research Group, Department of Pediatrics, University of Kansas School of Medicine - Wichita

If you have a serious goal and a need for a strong narrative, there is no better company to partner with. I can't wait for our next project. Mathew and his team take care of everything and instill the confidence that the final project will exceed expectations. Every. Single. Time. 

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There are many agencies who can put words and images together to make an impressive visual product. I can't think of any one other who spends so much time doing a strategic deep dive into your project to find the narrative that accomplishes your objective. Mathew and his team take care of everything and instill the confidence that the final project will exceed expectations. Every. Single. Time. I always want to work with Journeyman when I have a story to tell. 

Did you ever start a project knowing that you just wanted it to be exceptional, stand out, interrupter, a story so profound that would cut straight through the noise of our multi-segmented reality? Did you dream of having that compelling narrative and a stunning visual that came about with minimal effort and work on your part? Look no further...that's the Journeyman experience. With Journeyman, we had a lengthy and detailed discovery meeting and then placed our full trust in Mathew and his team to get it done. They returned with a product that helps make the world a little bit better one story at a time.

The thing I seek Journeyman out for is to help me find the compelling story to tell. Then, I let go and trust them to work their process and return with the story in the can. I can relax and know that our subjects and locations are in the hands of consummate professionals who will champion them as much as the final product. They are creative with making the project work within the parameters set. They are innovative and brilliant. And, just so enjoyable through every step of the process...even when you hit a bump or two.

I truly believe that if you have a serious goal and a need for a strong narrative, there is no better company to partner with. I can't wait for our next project.

—Wendy Walters

Director of Medical Affairs, Nova Scotia Health

There was an element of risk on our part if you had missed the mark. But you did not. You hit it. Hit it so directly, that even we, who work with this subject all the time, are moved by its power and its ability to create discussion. 

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Embarking on a project like this – creating a video teaching tool – was a new venture for us, and
we wanted to do this right. Our working group started with a rigorous selection process, viewing
and scoring many different kinds of films. In doing so, we learned that any message we wanted to
impart would be lost to bad production values and horrible background music – a waste of
money, no matter how much (or little) was spent. It certainly would not have yielded anything our
group could have felt good putting our names on.

Your work stood out among the rest, and we took the bold step of upping our initial investment of
$12K to nearly $45K, which was no small consideration for us. What we tasked you to do – take
Population Health, and make it real and relevant to our colleagues in healthcare – was not easy.
Even though we felt confident in your abilities, it would also be fair to say there was an element
of risk on our part if you had missed the mark.

But you did not. You hit it. Hit it so directly, that even we, who work with this subject all the
time, are moved by its power and its ability to create discussion. The film takes the subject from
an academic discussion and transforms it into a springboard to action, which, we hope, will lead
to some new thinking about how we address health and healthcare in this province. Even before
we launch we have identified at least a dozen uses for it in our organization alone.

We would like to thank you for work with the participants, for whom trust is hard won; in many
ways you could go where we could not. We would also like to thank you and your team for the
expertise in your craft, so evident in this project, and your willingness to listen and to learn about
Population Health. On behalf of the Population Health Working Group, we are very pleased to
provide you with this letter of recommendation. The work that Journeyman Film Company did on
“Redefine. Rebuild. Reconnect: Changing our picture of health” was exceptional, and we would
be pleased to work with you again.

—Population Health Working Group

Nova Scotia Health

I've had some videos that I've been happy with when I've worked with other companies, but they're just..."meh, they're okay." Whereas working with Journeyman, everything's just, "wow, wow, goosebumps, I just can't wait to show that, I can't wait to share it!"

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Journeyman's creativity has shown through incredibly. Every time we see a draft of something that they're working on, we are just wowed. And every time we see one of their videos that Journeyman has produced for us, we don't change a thing. We don't need to, it's just ready to go. And to have that confidence in an organization like Journeyman to do that makes my life a lot easier because I don't have to worry about what political sensitivities might there be around this, because they understand what we're trying to get at.

Far exceeded our expectations. So from a creativity perspective, it's been awesome working with Journeyman. As I said, they're very, very good at what they do and just getting at that nugget. And I know it's not easy, because sometimes they've spent many, many long hours out on that bridge in cold and trying to get people to talk to them who probably -- they're iron-workers, they don't necessarily want to talk to someone with a camera -- but they get what they need and we are all the better for it because we've gotten so many accolades about the videos that have been produced by Journeyman on our behalf. It's been great. 

The way we've approached communications and with these videos, it has allowed us to step out of our normal conservative box. They must work really hard to get some of the footage because it's very unique what we've done together. It's their approach in terms of their storytelling. The end product is very engaging. I've had some videos that I've been happy with when I've worked with other companies, but they're just... I've been happy, but "meh, they're okay." Whereas working with Journeyman, everything's just, wow, wow, goosebumps, I just can't wait to show that, I can't wait to share it.

I've worked with some other companies and they were less expensive than Journeyman, but I think the difference was obvious in the finished product that we got. I do believe there's a bit of "you get what you pay for" and it depends what you're looking for. This is a special project and we wanted to work with a company, an organization that really was going to let the project shine and through the proposal process, that was obvious that that was going to be Journeyman.

—Alison MacDonald

Communications Manager, Halifax Harbour Bridges

The quality of work of the final product is more than we could have asked for and will be an asset as we work to promote future developments with outside partners. We would like to thank all of the staff at Journeyman Film... and we look forward to future collaborations.

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Pictou Landing First Nation had the pleasure to work with Journeyman Film Company on development of a community promotional video. The quality of work of the final product is more than we could have asked for and will be an asset as we work to promote future developments with outside partners. We would like to thank all of the staff at Journeyman Film... and we look forward to future collaborations.

—Chief and Council

First Nation leadership, Pictou Landing First Nation

What truly sets Journeyman apart is their ability to not only capture the essence of our story, but to infuse it with a deep respect for our heritage. Thanks to Journeyman, we have a powerful storytelling tool that will be passed down for generations to come.

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As a Mi'kmaq First Nation located in Nova Scotia, Membertou has always valued the power of storytelling as a way to preserve our history and culture. Nearly a decade ago, we partnered with Journeyman to create a video that would serve as an enduring tool for cultural education and awareness. The video they produced has since become a cornerstone for our Mi'kmaq Medicine Walk, community bus tours, and educational presentations, allowing us to share the powerful story of the King’s Road Reserve Relocation.

What truly sets Journeyman apart is their ability to not only capture the essence of our story, but to infuse it with a deep respect for our heritage. The team at Journeyman took great care in ensuring that the narrative of our people, their forced relocation over a century ago, and our resilience as a community, was told in a way that honours our traditions.

The final result was a video that isn’t just a product — it’s a legacy. One that we proudly share at conferences and on educational platforms to educate the world about our history. Thanks to Journeyman, we have a powerful storytelling tool that will be passed down for generations to come.

We are grateful for their dedication and thoughtful approach, and we would highly recommend their services to anyone looking to bring their story to life in a meaningful way.

—Communications Team

Membertou First Nation

Journeyman Film Company has been my go-to video storyteller on work in both community development and clean energy. Professional, creative, thorough — they won’t let you do the hackneyed and over-done. They respectfully push you to tell the most impactful story you can. 

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It may be a cliché, but it’s true — people are hardwired to understand our world through emotions and stories, not just facts. Rational, scientific data often loses against a compelling, emotional story that speaks to people’s core values.

But that story needs to be well crafted, well told, and get into the hearts, minds, and if need be, wallets, of your core audiences.

Journeyman Film Company has been my go-to video storyteller on work in both community development and clean energy. Professional, creative, thorough — they won’t let you do the hackneyed and over-done. They respectfully push you to tell the most impactful story you can. And I believe asking the right questions is as important as the answers, so I appreciate Journeyman’s process and approach.

—Sean Kelly

Lead Consultant, SKC (Sean Kelly Communications)

Journeyman masters the art of storytelling and capturing the essence of people and places. We are very proud of the award-winning Canada’s Ocean City film series... 

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Journeyman masters the art of storytelling and capturing the essence of people and places. We are very proud of the award-winning Canada’s Ocean City film series Journeyman produced with Halifax Partnership and our partners. They truly captured the excitement and energy of what makes Halifax Canada’s Ocean City.

—Krista Juurlink

Director of Marketing Communications, Halifax Partnership

I wanted to pass along my appreciation again to you and your team for making ENSC look like super stars at our conference. The sizzler and the award videos were the highlight of the conference! 

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I wanted to pass along my appreciation again to you and your team for making ENSC look like super stars at our conference. The sizzler and the award videos were the highlight of the conference! Your team’s efforts to get seven award videos turned around so quickly and their willingness to make any last minute tweaks we had did not go unnoticed. I appreciate working with such a professional team and look forward to working with you again soon on the CKF film, which I know will be another successful video.

—Natalie Irwin

Marketing Specialist, Efficiency Nova Scotia

If you are looking to tell a human story that will captivate and motivate your audience, look no further than Mathew and Journeyman. I got comments like: “This felt like something I would see on Netflix or CBS. It didn’t feel corporate.”

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As a communications professional at a large corporation, you are often asked to help solve problems in the business through creative communications and content.  I was approached about a particular problem, and I was convinced that a film had the ability to help fix the issue.  Many looked at me with skepticism and other communications professionals were not convinced.  But, I just knew that the right storyteller would understand my vision and be able to bring to bring it to life.  

Mathew was like a gift from the heavens.  He was the storyteller I needed, and he absolutely knocked it out of the park.  If you are looking to tell a human story that will captivate and motivate your audience, look no further than Mathew and Journeyman.  

Here are just a few quotes from people who watched the film: 

“This is the single, best piece of content/storytelling that I have seen since I’ve been at this company.” 

“This felt like something I would see on Netflix or CBS. It didn’t feel corporate.”

“I can’t believe I watched every minute of it and wanted more.”

“Love the honesty of your story.  Sometimes these videos have a tendency to gloss over the hard parts/difficult times and make it seem like it all came together seamlessly.” 

We turned to Journeyman when we had a difficult ask. I couldn't be more impressed with the work we did together. 

—A.M

Communications Adviser, Shell USA, Inc.

The Journeyman team was a breath of fresh air to work with, and ensured a straightforward, seamless process from start to finish. Mathew's openness to working on the script details more diligently up front helped ensure a smooth process to completing the final products. 

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Professional, creative, knowledgeable, on time and on budget. The Journeyman team was a breath of fresh air to work with, and ensured a straightforward, seamless process from start to finish. Mathew's openness to working on the script details more diligently up front helped ensure a smooth process to completing the final products. We were extremely satisfied with our videos and look forward to working with Mathew and company again.

—Sarah Morris

Senior Communications Advisor, Property Valuation Services Corporation