Is your organization failing to win hearts and minds because the message is too corporate? Journeyman will help you "humanize" your message through better video storytelling.
At Canada’s busiest air force base, energy upgrades had to meet mission demands. This is the story of practical fixes, cultural change, and $3 million a year in smart energy savings.
At the legendary Indy 500, big horsepower meets bold climate ambition. This high-octane sizzle reel edited from the client's footage library shows us their surprising push toward net-zero.
In a hospital that runs 24/7, one energy manager is determined to prove his expertise and uncovers nearly $600,000 in savings — just by listening, digging, and working alongside staff.
A personal story of doubt and discovery that helped offshore teams see data science in a whole new light. It resonated so strongly, people said it felt “like something you’d see on Netflix.”
Is it just us, or does Halifax look like Gotham City in this drone footage drama? Incredible behind-the-scenes night footage of construction activity few city dwellers got to witness up close.
A story that makes energy savings feel human — showing how one plant’s behind-the-scenes effort sparked culture change, team pride, and major results.
In Cape Breton, a team works to clean up the toxic legacy of coal and steel, restoring land and water, rebuilding habitats, and creating new opportunities from past environmental damage.
In the wild tides of the Bay of Fundy, an engineer in Nova Scotia turns a workshop prototype into cutting-edge ocean tech with global potential.
An Ojibway artist creates a powerful mural that brings identity and tradition to the heart of an industry town. A campaign for social, digital and TV to help build community engagement.
Razor Energy reinvents old oil fields with clean tech and community spirit. Here, their story builds trust and shows how doing the hard work differently can make a powerful, human impact.
Electricity markets are complex and invisible. This animated explainer turns technical jargon into clear, relatable information. We help Ontarians understand how power gets to their homes, and why it matters.
One builder’s leap into net-zero shows the struggle and the payoff of doing things differently. A real story that makes big change feel attainable by our key audience: homebuilders.
One employee’s question sparked millions in energy savings. This story-driven video combines expert insight and simple animation to show how real change happens, often from the smallest spark.
A deadly genetic disorder, an Newfoundland author's life changed by research, and a story that shows the human impact of investing in genomic science.
The main project video did so well, our client wanted to share more of our character's story. We repurposed this short cut for social and TV, focused on his grandma's legacy.
In Halifax, the ocean is the force behind the century old promise of "wealth from the sea." This promo dives into the science, tech, and spirit driving innovation in Canada’s Ocean City.
In the age of Ai and deepfakes, trust is fragile. People can smell spin from a mile away, especially when it’s dressed up as “corporate messaging.”
That’s why your videos shouldn’t sound like a chatbot with a checklist of talking points.
What if you cut through jargon and boilerplate to show what really matters: the people behind your company, the values they live by, and the difference they’re trying to make?
Funny thing — the more we show the humans in a company, the more people trust the company itself.
Working with teams at Oil & Gas companies and major energy projects, it's obviously a sector that struggles to build public trust. But once you meet the people on the ground, hear what they care about, and see how they work, it’s impossible not to think: more people need to see this.
That’s where we come in.
At Journeyman, we believe in the power of real stories to build real trust. We lean on story structure (shoutout to Donald Miller and the StoryBrand playbook) to make you the guide, not the hero. Because your audience is the one on the journey. You’re just helping them get somewhere that matters.
Whether you're on-boarding new hires, winning over stakeholders, or just showing the world what you stand for, we’ll help you tell it in a way that’s unmistakably human.
Pre-production, research, strategy and story development
Production, making and gathering images
Post-production, shaping the story with graphics and music
